Interview with Daniel Scocco – Daily Blog Tips

Daniel Scocco runs the ‘Daily’ Network which incorporates three blogs – Daily Bits, Daily Writing Tips and Daily Blog Tips. Daily Blog Tips is one of my favourite blogging resources. He also created a killer internet marketing course called Online Profits.

Plus he’s pretty darn cool :)

You may be relaunching Online Profits later this year. Is there anything you would do differently during the launch?

Yes there are many things I will be doing differently on this second launch. First of all I will allocate more time for the planning and execution of the launch. Consider that I am already working on it, and the launch date is planned for October.

As for where I will be spending that extra time, here are some examples:

  • redesigning the homepage and internal sections
  • producing promotional content
  • working on the sales page
  • improving the course itself

Has the success of Online Profits affected any of your other online
projects?

Yes. I realized that I wanted to build a business around the OnlineProfits.com brand, so I want to focus 100% of my attention and time on that. This means that I will have less time to manage my other projects. Currently I am working to restructure that, either selling the sites or getting people to manage them.

You have had a number of successful bloggers, like Skellie, freelance for your blogs. What tips would you have for aspiring freelance writers?

First of all have your own blog. A blog is the best marketing tool that a freelance writers could have. It will allow him to showcase his work, build a network of contacts and so on.

Secondly, try to make your name before making money. This means that you should write on as many places as possible, even without getting paid for it. For example, I discovered most of the freelancers that I hired in the past through their guest articles on high profile blogs. They weren’t getting paid for those, but it was helping to get their names on the market.

You released Killer Domains prior to creating Online Profits. Would you recommend that people forgo the ebook and focus on creating an online learning environment?

It depends on the topic in question and on the time and resources of the person. I believe ebooks still have their place, but they tend to work better on very narrow niches. For example, if you want to release some premium information about growing orchids, perhaps an ebook would be a better format than a membership site with a structured learning environment.

Moreover, membership sites take a lot of work, both to be created and maintained, so the person needs to figure wheter or not she wants to commit to that.

Do you think its important that bloggers learn about internet marketing?

Absolutely. A blog is just a type of website, so it allows people to easily publish content online. If you want to make your blog popular, and especially if you want to make it profitable, you need to understand the different facets of online marketing. These including search engine optimization, social media marketing, email marketing, pay per click, affiliate marketing and so on.

You receive a number of guest posts for Daily Blog Tips. Do you have any tips to make a guest post really stand out?

Here are some steps that you can use to make sure that your guest post will be accepted and that it will receive a good exposure.

  1. Analyze the topics that are usually covered on the blog where you want to guest blog
  2. Analyze the writing style of the author
  3. Craft a post in one of these topics, trying to match the style of the author
  4. Make sure your post will deliver value to his readers
  5. Proofread it twice
  6. Send it to the blog owner with your first email (i.e. don’t write an email only asking permission to send the post itself)
  7. Once published, help to promote it (i.e., tweet it and what not)

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