WHO IS JEN?
Jen is the creative force behind Interiors Addict. Previously, she was the editor of Dynamic Business magazine. She become a full time blogger in October, 2012. She wrote about her first fortnight here.
WHAT IS INTERIORS ADDICT?
Interiors Addict is a leading Australian blog dedicated to interiors and homewares. It hopes to inspire the everyday “interiors addict” enthusiast to create a stylish home for themselves, whether they have the big bucks or not. It’s also a hub for industry news and interviews with the personalities behind the interior design, styling, homewares and furniture worlds. You can find photos of people’s real homes, the latest projects by the country’s top interior designers and everything from where the best sales are to how to inject personality into your living room or choose paint colours.
WHY I LOVE HER
Jen is so smart. She intuitively understands the intersection between traditional and social marketing. She is also one of the hardest working bloggers I have ever seen.
Interiors Addict has around 90,000 Australian readers (unique visitors), more than 200k impressions per month, more than 70k Facebook and more than 80k Instagram followers.
7 VIGNETTES CHALLENGE
7 Vignettes is a creative online community centered around Instagram. Participates take part in a 7-day challenge, which starts on the first of each month.
Each challenge is focused around using elements from a key theme. Jen posts the themes on her blog the week before the challenge starts. Users have shared almost 15,000 images so far. They even have guest judges and prizes.
You can learn more via her interview at Australian Businesswomen’s network.